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june 22, 2017 - Nike

Shades of Vapormax

Color is an essential element of Nike’s design philosophy — its utilization is fundamental to creating #product that connects to the body, mind and heart of an athlete.

There are abundant examples of Nike’s color work making a broad impact. Starting in ’87, color choices for the Air Max line, like the infrared window of the Air Max 90, punctuated game-changing shifts in #nike Air technology.

More information on the press release

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